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Content and maintenance

Minimum standards

Georgetown University does not review the content of web pages; this is the responsibility of the departments that publish them. However,  the content of any University web page contributes toward the perception of the overall University web site. For this reason:

  1. Information published on department web sites should be as accurate and up-to-date as possible.
  2. Departments should only publish materials that they have the capacity to maintain. Maintenance includes keeping the information on each web page up to date and keeping the design and technology of a whole web site up to date.
  3. Each department should have a clearly understood process through which designated individuals  periodically review, maintain, and update the content of the department's web site(s).
  4. Each department web site should have a contact to which users can send content corrections, updates, or questions. This information should be published on the department's web site, preferably on the department's "About this site" page (see the section on navigation elements).

Core recommendations

Beyond accuracy and maintenance, content for the web can be greatly improved through appropriate writing style and formatting. Basic recommendations include:
  1. Content that users are expected to read online should be divided into short sections and provided with headings that allow a document to be scanned easily.
  2. Content should contain extensive cross-referenced links to make it easy to find related content.
  3. Text formatting such as bold or italics should be used sparingly to highlight key words or phrases that will make information easier to find.

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